Through writing newsletters, growing subscriber lists, and looking at data I discovered I’ve gone through multiple stages and seen many shady characters out there trying to build massive newsletter lists at unprecedented rates, but this game is about consistent, manageable growth while building relationships with actual, interested readers.
It is very possible to do this with some speed, but as you do so, beware of list leeches and newsletter stuffers. Below are three distinct stages I saw while growing a newsletter list with both Storyorigin and Bookfunnel.
Continue reading StoryOrigin & Bookfunnel: Advice for Rapidly Building an Email list with Integrity
There’s one simple rule authors have to follow in order to have complete pricing control over your book at Amazon. It is especially helpful to be aware of this rule for Children’s book authors, graphic novelists, and books with multimedia content (many nonfiction books) as it can affect launch and pricing strategies.
I recently bumped into this rule, even though I write novels, and here’s how I discovered the need to watch for this rule.
Continue reading You can’t always price your book at 99c on Amazon
I am a member of several online groups that helps authors. One of those groups purposes revolves around cover design. There are a lot of DIY people in there… most of those people know the value of hiring professionals or seeking advanced skills and learning the real elements of what makes book covers sell.
Sometimes people insist on doing themselves and don’t understand why covers are perhaps the most important marketing piece for your book. I taught a workshop at a regional library just yesterday afternoon and my sternest warning was against doing a DIY cover. Here is some of my advice that I recently gave in a cover design group where I used an Easy Bake Oven analogy to explain what a subpar design really tells potential readers. (Also, I talk about selling Bible’s in a porn shop… I’m not surprised that so many people dislike me, lol.)
Continue reading Easy Bake Ovens and Cover Designs: What is a Cover Really Supposed to Do?
One thing is always good advice: get insights from those who have gone before us.
I mentioned yesterday that I do consultations for authors who have questions or want to get feedback/improve sales, clicks, marketability, etc. I’ve often found it helpful to get feedback… not always does it need to be mine, however. One of the most valuable things I’ve taken from author conferences is public reviews/manuscript critiques from industry pros of attendees’ works. I take the relevant info and apply it to my own works and have learned a lot.
Here is a sample critique… Continue reading Get smart advice: Consultations and Advice in Actions
My state of Writing posts have become pretty infrequent as of late. Many irons in the fire, plates spinning, etc. This blog is not abandoned, however, and I have been working on some new content between writing projects. one of them is a graphical layout of my marketing plan that is organized like a flowchart. I was hoping to put it together as an online course this year… but I’ve not quite put it all together, yet. That’ll happen with a huge writing load. I will have written something like 9 books in 2020 (thanks for the downtime, coronavirus.)
I’ve also done quite a bit of consulting with authors on how to improve their books and/or get their book into print or republish books.
Anytime Reviews, or http://www.anytimereviews.com is like a zombie plague for authors; it keeps resurfacing after its death. I’ve said it before, but you will never be cold-called/cold-contacted by a legitimate service or publishing agent/publisher unless you’ve sold a million books (and likely in a single title).
I was BCCed by somebody with the address email@example.com… That’s a suspicious start—not exactly the email address you’d expect from a legitimate book review company. A little internet research on the old google box brought me down the rabbit hole.
Continue reading “Any Time Reviews” is an old scam re-emerged
I Know, it’s been a while since I last blogged about anything writing related… I’ve been, well, writing. And learning a lot about marketing. My books are selling quite a bit better than ever online, which has been helpful due to the pandemic situation and the cancellation of all my in-person events (I estimate a $30,000 net loss from the shutdown.)
Anyway, I’ve still been pretty active and responding with questions on the blog and doing some consulting. I’ve also been working hard to grow my newsletter list to 4,000 subs and monetize it. Currently in the middle of FOUR books! A nonfiction one, two more books in my new high fantasy series (the Esfah Sagas) though one of those is co-written, and another one that is a rough outline.
Just thought I’d pop in because I do have a new blog post coming out this week!
Do you wish you could keep an online bookstore for your website so you can sell autographed books and a few pieces of branded merch? Maybe you’ve tried to do it before but can’t find a cheap or free option? I’ve finally found a solution!
Now authors can sell the books they have on hand (even take directions for personalization/autographs, etc) rather than just sending folks to amazon, or trying to tell people to email you and send money via paypal or venmo on your promise to send books.
Here’s what I found!
Continue reading How to create an online bookstore
You’ve probably heard a bunch of others talk about why they write fiction in series, why you should write in series, or why standalones are bad ideas. While I’m not going to put anything down that might work for someone else, and I have a love/hate relationship with the series/standalone models, there is some wisdom I’ve been able to harness over the last year that has greatly spiked my sales numbers and I’ve discovered a little tweak that helps me maximize my profits while selling directly.
Here’s the skinny on why you should write in series, and how to make it earn you the most money… Continue reading 1 Easy Hack for Authors to Increase Profits at Book Sales Events
New draft of Wolves of the Tesseract 3 is done 🙂 I’m pretty excited for it and feel I wrapped up the whole story neatly (although I don’t think the ending is predictable at all) . The new draft comes ahead of schedule and should be ready for my ARC team in the near future. It weighs in at about 105k words, so roughly the same size as book 2. Artwork was completed before I’d even had a workable outline due to my fear that i might lose contact with the cover artist and so I made sure to get that right away after launching book 2.